Dispensary Text Marketing Software: Top 5 Best in 2025

Why Text Marketing is Essential for Cannabis Dispensaries

Dispensary text marketing software helps cannabis businesses reach customers directly with an impressive 98% open rate. If you’re looking for the best platforms, here’s a quick overview:

Top Dispensary Text Marketing Software	Best For
Alpine IQ	Overall functionality and ROI tracking
Springbig	Customer loyalty integration
Happy Cabbage	Data-driven personalization
Leafbuyer	Cost-effective campaigns
SaturnText	Compliance management

In today’s competitive cannabis market, traditional advertising channels often present roadblocks due to strict regulations. Text message marketing stands out as one of the most effective solutions, with 93% of messages being read within the first three minutes of delivery. This direct line to your customers can transform slow business days into high-traffic ones with just one well-timed message.

Unlike email marketing which typically sees only a 20-25% open rate, SMS marketing cuts through the digital noise and delivers your promotions, restock alerts, and exclusive offers directly to your customers’ pockets. For dispensary owners navigating complex compliance requirements, the right text marketing platform provides both powerful engagement tools and built-in safeguards.

I’m Stephen Gold, a cannabis marketing specialist who has helped dozens of dispensaries implement dispensary text marketing software to boost customer retention and drive sales while maintaining strict compliance with industry regulations. Let me guide you through selecting the right platform for your needs.

Dispensary text marketing software vocab to learn:
– dispensary text marketing
– dispensary text marketing laws

Why Is Text Message Marketing Crucial for Dispensaries?

In the ever-changing world of cannabis, dispensaries face unique problems when it comes to marketing. With traditional advertising channels often under tight restrictions and social media platforms frowning upon cannabis content, finding effective ways to reach customers can be tricky. Meanwhile, email marketing often gets buried in crowded inboxes. Enter dispensary text marketing software—a game-changer for those looking to break through the noise.

Nowadays, Americans check their smartphones a whopping 352 times a day. This creates a golden opportunity for dispensaries to connect with their customers instantly. And the numbers back it up: 98% of SMS messages get opened, with 95% read in the first three minutes. Not to mention, a significant 75% of consumers actually prefer receiving offers via text, and 41% enjoy brand updates this way.

Take it from a delighted dispensary owner who shared, “We hit a sales number we haven’t seen since Christmas—excluding 4/20—and welcomed back many customers we’d lost touch with.” Stories like this show why text marketing is quickly becoming essential, not just an option, for dispensaries eager to thrive.

SMS marketing empowers dispensaries to reach new heights by allowing them to send time-sensitive promotions during slow periods, update customers on new product arrivals or restocks, and build loyalty through exclusive text-only offers. It also enables them to provide order updates and confirmations, and re-engage inactive customers with custom offers.

As one astute dispensary marketing manager put it, “Everybody attributes half of our month-over-month growth to the text marketing we do.” Now, that’s something to text home about!

What Are the Top 5 Features to Look for in Dispensary Text Marketing Software?

When evaluating dispensary text marketing software, certain features stand out as particularly important for cannabis businesses. Let’s explore the critical components that will help you make an informed decision.

How Does Compliance Impact Your Choice of Dispensary Text Marketing Software?

Compliance isn’t just a feature—it’s a necessity for cannabis businesses. The right dispensary text marketing software should have built-in compliance tools to help you steer the complex regulatory landscape.

Key compliance features to look for include:

• TCPA (Telephone Consumer Protection Act) compliance: This federal law requires businesses to obtain explicit consent before sending marketing texts.
• Double opt-in procedures: This two-step verification process ensures customers genuinely want to receive your messages.
• Age verification: Essential for ensuring you’re not marketing cannabis products to minors.
• Secure opt-out mechanisms: Customers must be able to easily unsubscribe by replying “STOP” to any message.
• Compliant message templates: Pre-approved templates that avoid problematic language that might trigger carrier filtering.

“Make sure your text marketing is secure and compliant,” advises a cannabis marketing expert. “In 2022, 70% of consumers opted in to receive texts from businesses, but this consent must be properly documented and managed.”

Many mainstream SMS platforms don’t support cannabis businesses due to regulatory concerns. Cannabis-specific platforms like those we’re reviewing have developed proprietary systems to ensure messages comply with both carrier regulations and cannabis-specific laws.

For example, some platforms use a technology called “Stashboard” that allows cannabis-related content to be sent while maintaining regulatory compliance. This helps dispensaries maintain their authentic voice without triggering carrier blocks.

More info about Dispensary Text Marketing Laws

Can Dispensary Text Marketing Software Integrate with Your Existing Systems?

Integration capabilities can make or break your text marketing strategy. The best dispensary text marketing software seamlessly connects with your existing business systems.

Important integrations to consider include:

• Point of Sale (POS) systems: This allows for automatic text triggers based on purchase behavior, enabling targeted follow-ups and personalized offers.
• Customer Relationship Management (CRM): Integration with your CRM provides a 360-degree view of customer interactions and preferences.
• Loyalty programs: When your text platform connects with your loyalty program, you can send automated point updates and reward notifications.
• E-commerce platforms: This enables order confirmation texts and delivery updates.
• Analytics tools: Integration with your analytics suite provides comprehensive performance tracking.

One dispensary owner shared: “We found a wonderful company that has everything in one place. It has a really good reputation in customer service and no platform downtimes.”

The most effective platforms offer what’s called “Auto-connect messaging,” which automatically triggers texts based on customer actions like birthdays, completed purchases, or periods of inactivity. This automation saves time while ensuring consistent customer communication.

At The Gold Standard, we’ve seen dispensaries in New York City and Long Island struggle with disconnected tools that create data silos and inefficient workflows. When choosing a platform, prioritize those offering robust integration with the specific systems your dispensary already uses.

Why Is Personalization Important in Dispensary Text Marketing Software?

Personalization transforms generic blasts into meaningful conversations with your customers. According to marketing experts, bulk, impersonal text messages are not only ineffective but can lead to higher opt-out rates.

Advanced dispensary text marketing software should offer:

• Audience segmentation: The ability to divide your customer base by demographics, purchase history, preferences, and engagement levels.
• Dynamic content: Customizable fields that automatically insert customer-specific information like names, previous purchases, or loyalty points.
• AI-powered targeting: Smart algorithms that analyze customer behavior to determine optimal messaging and timing.
• Personalized offers: The ability to tailor promotions based on individual customer preferences and past purchases.

“Send customers the messages they care about most,” recommends a cannabis marketing specialist. “Personalized text campaigns see 12x more conversions than email marketing.”

Real-world example: A dispensary in Astoria, NY implemented segmented text campaigns targeting customers based on their preferred product categories. When they launched a new concentrate product, they specifically messaged customers who had previously purchased similar products, resulting in a 25% sales increase from that single campaign.

How Do Analytics and Reporting Improve Your Marketing Efforts?

Without proper measurement, you’re essentially marketing in the dark. Comprehensive analytics help you understand what’s working, what isn’t, and how to optimize your text marketing strategy.

Key analytics features to look for include:

• Campaign performance tracking: Detailed metrics on delivery rates, open rates, click-through rates, and conversions.
• A/B testing capabilities: The ability to test different message variations to determine what resonates best with your audience.
• ROI calculation: Tools that connect text campaigns directly to sales data.
• Customer behavior insights: Analysis of how customers respond to different types of messages and offers.
• Trend identification: Spotting patterns in customer engagement over time.

“Springbig has been a seamless way for us to reward our customers and strengthen communications,” reports one dispensary manager. “I especially love that I can see how well each text message campaign was received by customers through in-depth analytics.”

At The Gold Standard, we’ve helped dispensaries in New Jersey implement analytics-driven text marketing strategies that have generated up to $54,000 in sales from a $1,500 marketing investment—a remarkable ROI that was only possible through careful tracking and optimization.

Is Ease of Use and Support Essential in Dispensary Text Marketing Software?

Even the most feature-rich platform will fail if your team can’t effectively use it. User-friendly interfaces and responsive support are critical for success.

Look for these user experience and support features:

• Intuitive dashboard: A clean, logical interface that doesn’t require technical expertise.
• Drag-and-drop campaign builders: Simple tools for creating and scheduling messages.
• Template library: Pre-designed message templates that can be quickly customized.
• Responsive customer support: Available through multiple channels (phone, email, chat).
• Training resources: Comprehensive guides, videos, and webinars to help your team master the platform.

“Stemless has a great text platform, but above all they have killer customer service,” shares a dispensary owner. “They are willing to work through any issue that may arise and get it resolved quickly.”

Another dispensary reported: “I highly recommend [this platform]! Loved how easy the team made the whole installation process. Every business needs this!”

At The Gold Standard, we prioritize platforms that offer hands-on onboarding and ongoing support. We’ve seen too many dispensaries invest in powerful software only to abandon it due to complexity or lack of support. The right platform should feel like an extension of your team, not another hurdle to overcome.

What Are the Benefits of Using Dispensary Text Marketing Software?

Alright, you’ve got the basics down. Now, let’s chat about why dispensary text marketing software is a game changer for your cannabis business. Think of it like your secret weapon for boosting engagement and ensuring compliance—without breaking a sweat.

Increased Customer Engagement: Imagine being able to reach your customers instantly. With text marketing, you can! Whether you’re announcing a new product or sharing a special deal, text messages reach your audience quickly and effectively. In fact, a surprising 41% of consumers prefer getting messages from brands via text. It’s like having a chat with your customers, and they love it!

Higher Open and Response Rates: Tired of your emails getting lost in the abyss of inboxes? With text marketing, you’ll see a 98% open rate—that’s like shouting your message with a megaphone directly to your customers. Compare that to the measly open rates of emails, which hover around 20%. It’s clear that texts are the way to go when you want to be heard.

Improved Customer Loyalty: Who doesn’t love feeling special? With dispensary text marketing software, you can send personalized messages that make your customers feel valued. Share exclusive offers and deals just for them, and watch as they keep coming back for more. It’s a great way to build a loyal community around your brand.

Cost-Effective Marketing: Let’s talk dollars and sense. Text marketing offers a low cost per message while delivering a high return on investment. It’s budget-friendly for dispensaries looking to maximize their marketing spend. More bang for your buck? Yes, please!

Real-Time Communication: Need to get the word out fast? Text marketing allows for real-time communication, ensuring your customers receive timely updates and promotions. Whether it’s a flash sale or an urgent announcement, your message gets out there instantly.

At The Gold Standard, we’re all about helping dispensaries thrive with custom marketing solutions. With our focus on engagement, foot traffic, and brand recognition, dispensary text marketing software becomes an essential tool in your marketing toolkit. Ready to dive in? Let’s get started and watch your business grow!

1. Increased Customer Engagement

Text messaging creates immediate connections with your customers, driving engagement in ways other marketing channels simply can’t match.

The direct nature of SMS marketing means your messages land directly in customers’ pockets, creating opportunities for:

• On-demand traffic generation: A well-timed text can transform a slow business day into a busy one. As one dispensary reported after a text campaign: “We hit a number we haven’t been able to get to since Christmas.”
• Immediate reach: Unlike social media or email, where messages might be seen hours or days later, texts create near-instant awareness.
• Two-way communication: Advanced platforms allow customers to respond, creating genuine conversations rather than one-way broadcasts.
• Improved customer experience: Timely updates about orders, loyalty points, or exclusive offers make customers feel valued and informed.

According to research, 41% of consumers actually prefer receiving brand updates via SMS over other channels. This preference is particularly strong among younger demographics, who make up a significant portion of the cannabis consumer base.

A dispensary in Long Island shared this success story: “Since the beginning, [text marketing] has been an integral part of the customer service experience. We can’t imagine running our business without it, it’s like having a second sales floor!”

2. Higher Open and Response Rates

The magic of dispensary text marketing software shines most brightly when you dive into the engagement statistics. Imagine crafting a message that almost guarantees being read—because that’s exactly what SMS marketing offers. With a staggering 98% open rate, your messages are practically whispering sweet nothings directly into your customers’ ears. In stark contrast, emails often languish in inboxes, with open rates hovering around just 20-25%.

But it gets even better. Text messages aren’t just opened; they’re devoured. A whopping 93% of texts are read within the first three minutes of landing on a phone. This immediacy is like having a direct hotline to your customers’ attention span.

And let’s talk responses. With text messaging, you’re not just shouting into the void. There’s a 45% average response rate! Nearly half of those receiving your message are prompted to take action, whether that’s clicking a link, redeeming an offer, or simply replying.

Speaking of clicks, text messages boast a 19% click-through rate. That’s a massive leap compared to emails, which typically see between 2-5%. This makes SMS a powerhouse for driving traffic, whether it’s to your online store or straight to your dispensary’s doorstep.

One cannabis marketing guru hit the nail on the head by declaring, “Text messaging is the most effective marketing channel in a dispensary’s inventory.” And the numbers back it up.

This potent combination of high open rates and quick responses makes text marketing a go-to for all sorts of campaigns. Whether you’re running a flash sale, alerting customers to restocked inventory, promoting an upcoming event, or trying to drum up business on a slow day, text messaging delivers results.

At The Gold Standard, we’ve witnessed how dispensaries across New York and New Jersey leverage these stellar engagement rates to achieve tangible business success. It’s not just about the numbers—it’s about changing those high open rates into real-world foot traffic and loyal customers.

How Does Dispensary Text Marketing Software Improve Customer Loyalty?

Building a loyal customer base in the busy cannabis market can feel like trying to herd cats. Yet, dispensary text marketing software offers a magic wand that helps turn casual shoppers into raving fans. Let’s explore how!

First off, everyone loves a good deal, right? Text-only offers make your subscribers feel like they’re part of an exclusive club, where only the cool kids get exclusive offers. And who doesn’t want to feel special?

But it’s more than just deals. It’s about personal touches that resonate. Imagine getting a text that knows your favorite strain or remembers your last visit. This level of personalized communication creates a connection that feels genuine, making your customers more likely to return.

Now, let’s talk about that loyalty program you’ve been dreaming of. When your text marketing seamlessly updates customers about their points and rewards, they’ll keep coming back for more. It’s like having a cheerleader in their pocket, reminding them of loyalty program perks.

And if a customer hasn’t been around lately, don’t fret. A gentle nudge with a re-engagement campaign can work wonders. Just picture sending a thoughtful message to those who’ve been MIA, reigniting their interest with a tempting incentive.

Raquel Uhland from Good Weed shared, “With our loyalty program, our patients feel appreciated and rewarded. We use texting campaigns to guide traffic to our store and keep more loyal patients.” Her experience shows the power of these strategies in action.

One dispensary even reported a gain of $6,500 from their first campaign targeting lost customers. Now that’s a winback!

For more insights and to see how dispensary text marketing can work for you, check out more info about Dispensary Text Marketing.

4. Cost-Effective Marketing

In an industry with tight margins and marketing restrictions, the ROI of text marketing is particularly attractive.

Dispensary text marketing software offers excellent value through:

• Low cost per message: Most platforms charge just pennies per text, with some as low as $0.01 per message.
• High conversion rates: The exceptional engagement of SMS means more of your marketing budget translates directly to sales.
• Measurable ROI: Clear analytics make it easy to calculate your return on investment.
• Reduced marketing waste: Precise targeting means you’re not spending on reaching uninterested audiences.

Many platforms offer starter packages with 500 free SMS messages per month, making it accessible even for dispensaries with limited marketing budgets.

One case study revealed a dispensary that generated $153,449 in sales over six months from text message campaigns—a remarkable return that far exceeded their investment in the platform.

At The Gold Standard, we’ve helped dispensaries in Astoria and across New York implement text marketing strategies that deliver consistent ROI while staying within budget constraints. The combination of low costs and high performance makes text marketing one of the most efficient channels available to cannabis retailers.

5. Real-Time Communication

In the world of dispensary operations, real-time communication is your ticket to staying ahead of the game. With dispensary text marketing software, you can keep your customers informed and engaged with the latest happenings at your shop. Imagine being able to send timely promotions like “Rainy Day Specials” just when your customers need a little pick-me-up. Or instantly notifying them about changes in hours or exciting new product arrivals, keeping their experience smooth and enjoyable.

One of the standout benefits of text marketing is the ability to send event-triggered messages. These automatic alerts are sent based on specific customer actions or triggers, like someone celebrating a birthday or making a big purchase. It’s like having a personal assistant who knows exactly when to send a high-five emoji!

In moments of urgency, such as unexpected closures or important regulatory updates, text messages provide a reliable way to communicate emergency information quickly and effectively. Customers appreciate the heads-up, and it strengthens the trust they have in your brand.

Consider a cheerful message like: “Good morning! We’re just as happy as you are to see the sun out. Let’s celebrate together with a $48 quarter of our favorite delightful strain, Sour Jack. Reserve now! bit.ly/sunny-strain.” This type of contextual, real-time messaging not only drives sales but also creates a warm connection that customers remember.

At The Gold Standard, we’ve seen how these nimble and responsive communication tactics can transform everyday operations. Whether it’s responding to weather events or boosting foot traffic on a slow day, real-time text messaging keeps your dispensary agile and your customers engaged.

How Can You Implement a Successful Text Marketing Strategy in Your Dispensary?

Having the right dispensary text marketing software is just the first step. To truly make it work for you, you need a well-rounded strategy that ensures you’re maximizing engagement and compliance.

Building Your Subscriber List

Before diving into message crafting, start by building a compliant and engaged subscriber base. Think of creative ways to gather those eager subscribers. Use website opt-ins on high-traffic pages to catch online visitors. In-store, encourage your budtenders to chat with customers about joining your text list at checkout. QR codes on receipts or packaging can make signing up a breeze, while text-to-join keywords like “JOIN GOLD” simplify the process. Sweeten the deal with incentivized signups—who can resist a little discount or a freebie for joining?

Any signup should clearly disclose message frequency and content, with age verification to keep everything above board.

Crafting Effective Messages

The heart of your strategy lies in crafting effective messages. Keep them concise—SMS isn’t the place for novels. Your call-to-action (CTA) should be clear, directing subscribers to exactly what you want them to do. Create urgency with limited-time offers and where possible, personalize the message with the customer’s name or past purchases. And always use compliant language to avoid running afoul of regulations.

Here’s a nifty example: “Hey Sarah! We know you’re a big fan of KIVA chocolate, so we’re letting you in on a little secret—an exclusive 10% off if you visit today!”

Optimal Timing and Frequency

Timing is everything. You want your messages to hit when your customers are most receptive, not when they’re busy or asleep. Aim for the late morning or early afternoon for retail promotions and plan your texts around your store’s peak times. Keep it cool on the frequency—sending too many can lead to opt-outs. Experts suggest sticking to no more than 3-4 texts a week.

A simple message like, “Just in! You’re the first to know—we’ve got OG Kush back in stock. Don’t wait or you might miss it. Reserve today!” can create a sense of exclusivity and urgency.

Segmentation and Personalization

Sending generic texts is so last year. Segmentation and personalization make all the difference. Use purchase history to send promotions that align with what customers love. Consider how often they shop—high-frequency shoppers might appreciate different messages than occasional visitors. Preferences and location can also guide your text strategy, especially if you have multiple locations.

Try a re-engagement nudge: “Hey there! We haven’t seen you in a while—stop by this week and enjoy 15% off your next purchase!”

Measuring and Optimizing

Your strategy should always be a work in progress. Track key metrics like open rates and click-through rates to see what’s working. Experiment with different message formats and timing, and gather feedback to refine your approach. Remember to continuously update your customer segments based on how they engage with your texts.

A quick feedback request could look like this: “Thanks for stopping in today! We’d love to serve you even better. Fill out this short survey and get a free pre-roll on your next visit.”

At The Gold Standard, we’re here to help dispensaries across New York and New Jersey craft personalized text marketing strategies that reflect your unique brand voice and resonate with your customers.

Frequently Asked Questions About Dispensary Text Marketing Software

How Do I Ensure Compliance with Text Marketing Regulations?

Ensuring compliance with text marketing regulations is crucial for any cannabis dispensary. Here’s how you can stay on the right side of the law:

First, choose a cannabis-specific platform with compliance features custom to the unique challenges of the cannabis market. These platforms come equipped with the necessary tools to help you steer the complex regulatory environment.

Next, focus on opt-in procedures. Always secure explicit consent from customers before they join your text list. This involves providing clear information about the types of messages they can expect, the frequency of these messages, and confirming their age is over 21 for cannabis-related content. It’s essential to keep a record of this consent, as well as any opt-outs, to maintain a compliant and trustworthy relationship with your customers.

Make sure every message includes an easy opt-out option. Typically, customers should be able to unsubscribe simply by replying “STOP” to any message they receive.

Moreover, be diligent in following content guidelines. Avoid health claims, ensure content is age-appropriate, and steer clear of language that might trigger carrier filters.

Finally, stay informed about changing regulations. Cannabis laws vary by state and are frequently updated. At The Gold Standard, we assist our New York, New Jersey, and Long Island clients in keeping up-to-date with these changes, ensuring their marketing strategies remain compliant and effective.

How Often Should I Send Text Messages to My Customers?

Determining the right frequency for sending text messages is key to keeping your customers engaged without bombarding them.

Industry best practices suggest a sweet spot of 3-4 texts per week. This ensures you remain top-of-mind without causing fatigue. However, balance your content. Mix up your messages with promotional offers like discounts and deals, informational content about new products or educational material, transactional messages such as order confirmations or loyalty updates, and engagement messages like surveys or feedback requests.

It’s also wise to let customers have a say in how often they hear from you. Offering frequency options at signup—like “Weekly Deals” or “VIP Daily Updates”—can improve their experience.

Keep an eye on your opt-out rates. If you notice a spike in unsubscribes after certain campaigns, it may be time to reevaluate the frequency or content of your messages.

Above all, strategic timing is vital. Tailor your messages based on store traffic patterns, customer purchase cycles, new product arrivals, or local events to ensure they hit the mark when customers are most receptive.

At The Gold Standard, we emphasize that quality trumps quantity. A well-crafted, timely message twice a week can often be more effective than daily generic blasts.

How Can I Personalize My Text Marketing Campaigns?

Personalization can be a game-changer for your text marketing campaigns, boosting engagement and conversion rates.

Start by leveraging customer data from your POS and CRM systems. Tailor your messages based on purchase history, favorite products, average spend, visit frequency, and special dates like birthdays or anniversaries.

Segmenting your audience is another powerful strategy. Create distinct customer groups such as new customers, regular visitors, high-value customers, dormant customers, and product-specific enthusiasts. This allows you to craft messages that speak directly to each group’s interests and behaviors.

Use personalization tokens by including the customer’s name and relevant details in your messages. For example, a message could read: “Hi [First Name], we’ve got [Favorite Product] back in stock—stop by today to grab yours before it’s gone!”

Consider setting up triggered campaigns based on customer actions. Automate welcome series for new customers, thank you messages after purchases, re-engagement offers for dormant customers, and loyalty milestone celebrations.

Lastly, don’t forget to test and refine. Use A/B testing to determine which personalization methods yield the best results for your audience.

One success story comes from a dispensary that implemented a birthday rewards program through text messaging. Each customer received a personalized offer on their birthday month, resulting in a 78% redemption rate, significantly outperforming regular promotions. This kind of targeted approach can make a substantial difference in customer engagement and loyalty.

Ready to Improve Your Dispensary’s Marketing Efforts?

Feeling overwhelmed by the cannabis market? You’re not alone! In this competitive industry, establishing clear and effective communication with your customers is crucial. This is where dispensary text marketing software can truly shine. With its unrivaled open and response rates, text marketing is your golden ticket to reaching your audience with immediacy and impact.

At The Gold Standard, we’ve got your back. We specialize in helping dispensaries in New York City, Long Island, Astoria, and New Jersey harness the power of text marketing. Our custom strategies are designed to meet the unique challenges you face. Here’s how we can help:

• Boost foot traffic during those slow days with timely, irresistible offers.
• Increase average purchase values by sending promotions that hit the sweet spot.
• Foster customer loyalty through personalized, heartwarming messages that keep them coming back for more.
• Keep you compliant with all the intricate industry regulations that can feel like a legal minefield.
• Integrate seamlessly with your current systems, making everything as smooth as a well-oiled machine.

We understand that the Northeast market is its own beast, filled with its own set of rules and problems. That’s why our solutions are customized to reflect your brand’s unique voice, ensuring that you stand out while staying compliant.

Whether you’re taking your first steps into text marketing or looking to fine-tune your existing strategy, we’re here to guide you toward measurable success and an impressive return on investment.

Curious to learn more about how text and email marketing can transform your business? Click here for more info.

Ready to leap into text marketing magic? Contact us today for a consultation and find how The Gold Standard can help your dispensary not just survive but thrive!

Frequently Asked Questions About Dispensary Text Marketing Software

What is the typical ROI for dispensary text marketing campaigns?

While results can vary, our clients at The Gold Standard usually start seeing a return on investment within the first month of rolling out a strategic text marketing program. Imagine investing just $1,500 in dispensary text marketing software and watching $54,000 in revenue roll in. That’s a jaw-dropping 36:1 return! The magic formula? It’s all about proper targeting, crafting compelling offers, and keeping a close eye on what really makes your customers click.

How can I grow my text subscriber list quickly?

Growing your text subscriber list doesn’t have to be a slow crawl. Get creative! Offer an enticing incentive like a 15% discount on the first purchase to sweeten the deal for signups. Encourage your staff to invite customers to join during checkout. Simple QR codes can be a game-changer—place them around your dispensary for easy access. Don’t forget to add text signup options on your website, and give your text club a shout-out on receipts and packaging. Quality beats quantity. Focus on attracting subscribers who are genuinely interested in what you offer.

What types of messages drive the most engagement for dispensaries?

From our experience, certain messages just have that magic touch. New product alerts, especially for those hot-ticket or limited items, get customers buzzing. Flash sales with a ticking clock create urgency, while exclusive “text-only” deals whip up a sense of FOMO. And don’t underestimate the power of personalized offers based on what your customers have bought before. Messages that spark urgency and a bit of exclusivity tend to outshine the rest.

How can small dispensaries compete with larger chains using text marketing?

Here’s where the plot thickens! Text marketing is the great equalizer. It’s more cost-effective than traditional ads and allows you to craft personalized, community-driven messages. Smaller dispensaries can actually build stronger connections than the giants. Focus on your unique strengths, whether it’s your deep product knowledge, local ties, or personalized service. Highlight what makes your dispensary special and let dispensary text marketing software be your megaphone.