Identity Resolution for Cannabis Dispensaries
Every day, visitors land on your dispensary website — but most leave without filling out a form or making a purchase. Traditional analytics only show numbers, not people. Identity Resolution changes that. At Gold Standard Solutions, we use advanced identity resolution technology to capture real consumer data — including name, email, location, and behavior — even if a visitor doesn’t opt in. This transforms anonymous website traffic into real, actionable leads.
How It Works
Track Anonymous Visitors
- Identify up to 60% of website visitors (far above the industry average of 10%)
- Collect over 40 unique data points per visitor: demographic, geographic, behavioral, and engagement insights
Deliver High-Intent Leads
- Leads are sourced from a database of 600M+ contacts and 60B+ behavioral signals.
- Real-time delivery ensures you reach people when their interest peaks.
Automate Outreach
- Seamlessly integrate with your CRM, email, and marketing platforms.
- Trigger immediate follow-ups with personalized messaging.
Enhance Retargeting
- Strengthen ad campaigns with advanced Conversion API event tracking.
- Improve match rates and expand reach without relying on cookies.
Why It Matters for Cannabis Marketing
Cannabis brands face tighter restrictions on digital advertising, making it even harder to identify and target potential customers. Identity resolution gives dispensaries a competitive edge by:
Bypassing cookie limitations (iOS15, Google, Meta changes)
Expanding retargeting lists with verified customer data
Personalizing outreach based on real behaviors
Lowering acquisition costs by up to 50%
Driving higher conversion rates (2–3x the industry average)
Key Features
Up to 60% website visitor identification
40+ data points per lead (demographics, purchase intent, behaviors)
High-intent lead delivery in real time
Enhanced retargeting across all major ad platforms
CRM & marketing tool integration
100% legal & compliant with global privacy standards
Lowest price guarantee in the industry
Results You Can Expect
2–3x higher conversion rates than industry averages
Up to 2500% more sales from high-intent leads
50% lower acquisition costs compared to traditional channels
Expanded retargeting reach for your campaigns
Why Gold Standard?
Partnerships with leading identity resolution platforms like Capturify
Integration with your existing marketing stack (email, SMS, CRM, paid ads)
Transparent reporting on leads, ROI, and performance
Stop Losing Potential Customers in the Shadows of Your Website Traffic
Contact us today to unlock identity resolution technology and convert more visitors into paying customers.